Capturing warm and compassionate content despite challenging filming conditions
Sweetrush, a company that designs custom learning experiences, approached Edios Media to create scenario-based educational videos for the University of California (UCSF). The videos are part of a course designed to teach doctors and other healthcare providers how to properly conduct a cognitive health assessment designed to identify cognitive issues with patients.
We understood the importance of this content and were confident we could create impactful videos, but we were met with a few logistical constraints. The filming location provided by UCSF was an actual medical training room. As you would imagine, the room was sterile and harshly-lit, but the content needed to express warmth and empathy. Lastly, we only had one day to shoot and a very brief amount of time to scout the location ahead of time. This made it difficult to plan out the production, which consisted of 2 scripts and 5 actors and a limited amount of time to capture all the video content.